As leading importers and distributors, we bring you exclusive access to the hottest toy brands globally. With top-quality products, a robust network, and tailored support, we empower your business to thrive. Partner with us to deliver the latest trends and high-quality toys directly to your customers!
As a trusted U.S. importer and distributor, Vida Play World brings top-performing toy brands from around the globe straight into the American market. We secure exclusive distribution rights for select international brands, giving U.S. retailers and wholesalers access to unique, in-demand product lines unavailable through mainstream channels. Enjoy competitive wholesale pricing, fast restocking, and tailored inventory programs that keep your business ahead in one of the world’s most dynamic toy markets.
Our U.S.-based distribution and sales team offers more than logistics — we provide strategic guidance, sales training, and marketing materials to help our partners grow. With 48-hour nationwide delivery, brand onboarding assistance, and ongoing account management, we ensure every retailer and distributor gets the tools to scale profitably and confidently. Whether you’re expanding your portfolio or launching a new line, our support helps your brand thrive across the U.S. market.
Every product in our catalog meets or exceeds U.S. toy safety and regulatory standards. We partner with manufacturers who share our commitment to innovation, safety, and eco-conscious design. This guarantees that our partners deliver products that align with U.S. consumer expectations and compliance standards, building trust and long-term loyalty among retailers and end customers alike.
Discover our exclusive USA-imported brands – premium lines designed to refresh your inventory and drive sales growth in the American toy market this season.
Officially licensed Minecraft collectibles featuring 12 unique 3D erasers of iconic characters like Steve, Creeper, Wolf, Zombie, and more. Perfect for fans and collectors – high margins and strong demand in the USA toy market.
View Full CatalogA musical trivia board game with 350 cards, where players use up to 5 hints to guess the artist and play hits via Spotify. Ideal for music lovers and family game nights – boosts repeat business and engagement.
View Full CatalogMagic set from The Magic Factory with 50 jaw-dropping tricks, illusions, and feats for aspiring magicians. Interactive and educational – attract families with high-margin items compliant with USA standards.
View Full CatalogStay ahead in the U.S. toy market — explore key trends shaping the industry and learn how Vida Play World helps partners grow and compete nationwide.
The toy industry is being transformed by smart, connected, and interactive products. With the rise of STEM learning, IoT integration, and app-connected play, brands are focusing on toys that combine education, creativity, and technology. At Vida Play World, we partner with innovative manufacturers to help U.S. retailers access compliant, tech-forward toy lines ready for today’s connected generation.
Request PartnershipAdult collectors and “kidults” now represent one of the fastest-growing consumer groups in the toy market. From nostalgia-driven collectibles to premium licensed products, this segment fuels consistent year-round sales. Vida Play World offers exclusive global imports that capture these trends and help our partners stand out with unique, high-demand product lines.
Request PartnershipSustainability continues to redefine the toy landscape. Consumers and retailers alike are prioritizing eco-friendly materials, recyclable packaging, and ethically sourced products. Vida Play World partners with environmentally responsible brands to bring sustainable, certified toy lines to the U.S. market — giving your business a trusted edge and building lasting customer loyalty.
Request Partnership