Privacy Policy

Last Updated: October 15, 2025

Vida Play World ("us", "we", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (vidaplayworld.com), engage with our services, or interact with us as a B2B partner, retailer, or distributor in the toy industry. By using our Service, you consent to the practices described in this policy.

1. Information We Collect

We collect information to provide and improve our services, particularly for our B2B partners and customers in the toy industry. The types of information we collect include:

1.1 Personal Data

When you interact with our Service (e.g., through contact forms, B2B catalog requests, or newsletter subscriptions), we may collect personally identifiable information, including:

• Name (first and last)
• Email address
• Phone number
• Company name and business details (e.g., address, tax ID, website)
• Billing and shipping address (for B2B orders)

1.2 Usage Data

We automatically collect certain information when you visit our website, including:

• IP address
• Browser type and version
• Pages visited, time spent, and referring website
• Device identifiers and other diagnostic data

1.3 Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons) to enhance your experience, analyze usage, and personalize content. You can manage cookie preferences through your browser settings.

• Essential Cookies: Necessary for website functionality (e.g., navigation).
• Analytics Cookies: Help us understand how users interact with our site.
• Marketing Cookies: Used to deliver relevant B2B promotions and toy catalog updates.

2. How We Use Your Information

We use your information to provide, maintain, and improve our services, particularly for our B2B partners in the toy industry. Specific purposes include:

• Service Delivery: Processing B2B catalog requests, fulfilling orders, and managing partner accounts.
• Communication: Contacting you via email, phone, or other methods regarding inquiries, orders, or promotional offers.
• Business Support: Providing marketing materials, sales training, and logistics support for our partners.
• Analytics: Monitoring website usage to improve performance and user experience.
• Legal Compliance: Ensuring compliance with U.S. regulations, such as toy safety standards (CPSIA) and data protection laws (CCPA).

3. Sharing Your Information

We may share your information in the following situations:

• With Service Providers: We share data with trusted third parties (e.g., logistics providers, payment processors) to fulfill orders or analyze website usage.
• With Business Partners: For B2B purposes, we may share company details with toy manufacturers or distributors to facilitate partnerships.
• For Business Transfers: In the event of a merger, acquisition, or sale, your data may be transferred, with notice provided.
• Legal Requirements: We may disclose data to comply with legal obligations, such as responding to court orders or regulatory requests.

We do not sell your personal information to third parties for marketing purposes outside our B2B network.

4. Data Security

We take reasonable measures to protect your data, including encryption and secure servers. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Children's Privacy

Our Service is designed for business users and does not target individuals under 13. We comply with the Children’s Online Privacy Protection Act (COPPA) and do not knowingly collect personal information from children under 13. If we learn such data has been collected, we will delete it promptly. Contact us if you believe a child has provided us with personal information.

6. Your Privacy Rights

Depending on your location (e.g., California residents under CCPA), you may have the following rights:

• Access: Request a copy of the personal data we hold about you.
• Deletion: Request deletion of your personal data, subject to legal exceptions.
• Opt-Out: Opt out of marketing communications or certain data sharing.
• Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, contact us at contact@vidaplayworld.com. We will respond within 45 days, as required by law.

7. International Data Transfers

As a U.S.-based company, most of our data processing occurs in the United States. If you are located outside the U.S., your data may be transferred to and processed in the U.S., where data protection laws may differ. By using our Service, you consent to this transfer.

8. Third-Party Links

Our website may link to third-party sites (e.g., partner brand websites like Mojang or social media platforms). We are not responsible for their privacy practices. Review their policies before sharing information.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date. Continued use of the Service after changes constitutes acceptance.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

• Email: contact@vidaplayworld.com
• Phone: +1-201-685-2299
• Address: 1618 E Ayre St, Newport, DE 19804, USA